Content Style Guide
Campaign Tree [PDF]
Conceptual look at campaign materials, including invitation, case for support, school college brochures, proposal formats.
Note: conceptual only, final design layouts may vary
Campaign Box Sides [PDF]
Application of timeline on sides of kickoff invitation box. Also, reference for the types of entries included in timelines, and entry style.
School College Guidelines [DOC]
Some points to remember when developing school and college materials.
Impact Calendar Short [PDF]
Example of impact stories and their use on calendar for VIP invitation. Also reference the type of story, style, and length.
Save the Date [PDF]
Final pdf of campaign kickoff save the date.
CD calendar [DOC]
Sample of planned calendar impact stories.
Master Timeline [DOC]
Scholarship In Action: Our Vision, Our Opportunity (Draft 4.20.07) [DOC]
Campaign Whitepaper outlining the approach to campaign, why SU, why now. It can also serve as a guide when developing schools/colleges case for support.